What is AI search analytics?

AI search analytics measures how AI answers mention, cite and rank your brand across a fixed set of prompts, broken down by platform, topic and region, and how that changes over time.

What are answer engine insights?

They are the findings that come out of that data: where you lead, where competitors win, why a score moved and which prompts to add or fix next.

What should I look for in an answer engine insights platform?

Tracking across several AI platforms, a competitor leaderboard, platform and topic breakdowns, an explanation for each change, suggestions for prompts you don't track yet, exports, and formulas you can check.

How is AI visibility measured?

Ansvisor runs your prompts on each AI platform, checks every answer for your brand and your competitors, and scores mentions, citations and position. The Formulas panel shows each calculation.

What metrics belong in an AI visibility dashboard?

Visibility score, coverage, share of voice, mentions, citations, citation rate, average position and net sentiment, each compared with your competitors and with the previous period.

How do I track share of voice in AI search against competitors?

Pin your competitors, then read share of voice per platform and topic in the leaderboard and the platform table. Head-to-Head compares two brands prompt by prompt.

How is AI visibility different from website traffic?

Visibility counts how often you appear inside AI answers, often with no click at all. AI Traffic Analytics measures the visits that follow. Use both to see the full picture.

Which AI platforms does Ansvisor track?

ChatGPT, Google AI Overviews, Google AI Mode, Gemini, Microsoft Copilot and Perplexity. Starter covers ChatGPT and Copilot, Growth covers all six, and Claude is available on Enterprise.

How often is the data updated?

Prompts run on a schedule. The dashboard header shows the last run and the next one, so you always know how fresh each number is.

Is Ansvisor open source?

Yes. Ansvisor is open source under the MIT license. You can use the cloud app with a 14-day free trial or self-host it from GitHub.

AI Search Analytics & AI Visibility Tracker

AI Search Analytics & Answer Engine Insights

See where your brand shows up in ChatGPT, Google AI Overviews, AI Mode, Gemini, Copilot and Perplexity, where you rank against competitors and what moved your score since the last run. Then add the prompts you're missing in one click.

Platform

Visibility

Change

Coverage

Share of voice

Avg. pos

ChatGPT

74.2

+8.4

88.4%

36.1%

#1.4

Gemini

69.8

+4.1

85.0%

31.4%

#1.5

Google AI Overviews

66.1

+2.7

81.2%

28.2%

#1.7

Google AI Mode

63.5

+3.9

79.7%

26.3%

#1.6

Perplexity

61.2

−1.2

77.5%

24.0%

#1.8

Microsoft Copilot

58.7

+1.6

74.1%

21.8%

#1.9

Topic

You

Kestrel CRM

Harbor CRM

Brightlane

Fernway

Gap

CRM for small teams

81.2

44.6

39.8

28.1

22.4

Lead

CRM pricing

72.4

58.9

41.0

47.3

30.2

Lead

Pipeline automation

66.0

61.2

38.4

24.9

19.7

Lead

Email sequences

58.3

40.1

29.6

62.1

25.8

−3.8

Integrations

47.5

52.4

63.2

21.7

18.3

−15.7

Enterprise CRM

29.6

71.4

33.5

12.8

9.6

−41.8

After every run

Know where you stand in one sentence

AI search analytics measures how often AI answers mention, cite and recommend your brand for the prompts your buyers ask. Answer Engine Insights turns that into one line you can read in five seconds: your score, your rank, the gap to the next brand and what moved.

68.4 visibility +5.2·#1 of 12 · 3.1 pts ahead of Kestrel CRM·Up most: ChatGPT +8.4·Down most: Perplexity −1.2

Last run 2h agoNext run in 4hFilter by date, topic, region and AI modelExport CSV · scheduled reports

AI visibility metrics

Nine AI visibility metrics on one screen

No more stitching numbers together from different tools. Every metric sits on one screen, compared with the previous period, and the Formulas panel shows how each one is calculated.

Visibility

68.4+5.2

One score for how present and how high you appear in AI answers, with your rank among tracked brands.

Coverage

84.1%+3.4

The share of your tracked prompts where at least one answer names you.

Share of voice

31.2%+2.8

Your part of all brand mentions in the answers, next to every competitor.

Mentions · Citations

3,968 · 2,412

How often AI names your brand, and how often it links to your pages as a source.

Citation rate

41%+4.1

The share of answers that cite one of your pages.

Avg. position · Net sentiment

#1.6 · +71

Where you sit in each list of recommendations, and how positively AI talks about you.

Competitors

Rank against the brands that win your prompts

Pin the competitors you care about and watch the trend against your goal. The leaderboard shows coverage, share of voice and the change for each brand, plus the one platform that would move you up fastest. For a prompt-by-prompt view, open Competitor Benchmarking.

Visibility vs competitors · last 30 days

Goal 70

Northwind CRMKestrel CRMHarbor CRMBrightlaneFernway

Leaderboard

Head-to-Head →

Northwind CRM YouCoverage 84.1% · SoV 31.2%

68.4↑ 5.2

Lead by 3.1 pts · keep: Gemini

Kestrel CRMCoverage 79.6% · SoV 27.4%

65.3↑ 1.1

Harbor CRMCoverage 63.8% · SoV 18.9%

52.7↓ 0.6

BrightlaneCoverage 51.2% · SoV 12.1%

41.9↑ 0.8

AI platforms

Compare AI visibility by platform

ChatGPT, Gemini, Google AI Overviews, AI Mode, Perplexity and Copilot often disagree about who to recommend. See visibility, coverage, share of voice and position for each one, so you know where to focus. Claude is available on Enterprise.

By AI platform

Platform	Visibility	Change	Coverage	Share of voice	Avg. pos
ChatGPT	74.2	+8.4	88.4%	36.1%	#1.4
Gemini	69.8	+4.1	85.0%	31.4%	#1.5
Google AI Overviews	66.1	+2.7	81.2%	28.2%	#1.7
Google AI Mode	63.5	+3.9	79.7%	26.3%	#1.6
Perplexity	61.2	−1.2	77.5%	24.0%	#1.8
Microsoft Copilot	58.7	+1.6	74.1%	21.8%	#1.9

Change attribution

See why your AI visibility changed

A score going up or down tells you little on its own. Ansvisor breaks every change into the platforms, topics and prompts behind it, with the value before and after, so you can explain the number in your next meeting and act on it.

Why it changed

Full breakdown →

Gains

PlatformChatGPT65.8 → 74.2+8.4

TopicCRM pricing58.2 → 66.0+7.8

Promptbest crm for small sales teams71.0 → 77.1+6.1

Drops

PlatformPerplexity62.4 → 61.2−1.2

TopicEnterprise CRM31.0 → 29.6−1.4

Topics

Find the topics where competitors lead

The topic map puts your score next to each competitor's and shows the gap. Keep the topics you lead, and pick the biggest gap as the next one to fix with new content.

Topics vs competitors

Topic	You	Kestrel CRM	Harbor CRM	Brightlane	Fernway	Gap
CRM for small teams	81.2	44.6	39.8	28.1	22.4	Lead
CRM pricing	72.4	58.9	41.0	47.3	30.2	Lead
Pipeline automation	66.0	61.2	38.4	24.9	19.7	Lead
Email sequences	58.3	40.1	29.6	62.1	25.8	−3.8
Integrations	47.5	52.4	63.2	21.7	18.3	−15.7
Enterprise CRM	29.6	71.4	33.5	12.8	9.6	−41.8

Opportunities

Track the prompts you're missing

Ansvisor suggests topics and prompts you don't track yet, with a monthly volume range and the brand that leads them today. Track them in one click, send them to Action Center or ask for a content suggestion.

Opportunities

See all

Enterprise CRM4 prompts · 6–22k/mo · Kestrel CRM leads

Track 4Send action

CRM integrations3 prompts · 3.8–14k/mo · Harbor CRM leads

Track 3Send action

Which CRM has the best email sequences for startups?4.1–16k/mo · not tracked

TrackSuggest content

Methodology

How Ansvisor measures AI search visibility

Choose prompts

The questions your buyers ask, by topic and region.

Run

Each prompt runs on every AI platform on schedule.

Read

Every answer is checked for brands, links and position.

Score

Metrics roll up by platform, topic and brand.

Explain

Changes are traced to their causes.

Act

Track new prompts or send fixes to your team.

The formulas are public, and the code is open source under the MIT license on GitHub. Use the cloud app or self-host it.

Who uses it

Built for founders and marketing teams

One dashboard, read differently by each team.

Founders and growth

Know in one line whether AI recommends you more than last month, and which platform drove it.

SEO and AEO teams

Track coverage and position per prompt, find the platforms that lag and the prompts nobody tracks yet.

Content teams

Use the topic gaps and opportunities as a ready list of what to write next.

Brand and PR

Report share of voice and sentiment against competitors, with an export or a scheduled report.

See where AI recommends you, and where it doesn't

Add your brand, your competitors and the prompts your buyers ask. Ansvisor shows your AI visibility after every run and what to do next.

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